MSI Launches Next-Gen AI+ Gaming and Business & Productivity Laptops with Latest Processors at IFA 2024.

Featuring Iatest AI-supported processors and NVIDIA® GeForce RTX™ graphics

MSI, a leading brand in gaming, content creation, and business & productivity laptops, proudly launched several next-gen AI+ gaming and business productivity laptops featuring the new Intel® Core™ Ultra processor (Series 2) and AMD Ryzen™ AI 300 Series at IFA 2024. These laptops offer more AI computing power, making it the most robust platform for AI PC development, with more AI models, frameworks, and runtimes enable.  

*AI features may require software purchase, subscription or enablement by a software or platform provider, or may have specific configuration or compatibility requirements. Details at intel.com/AIPC.

Additionally, MSI officially launched the new Claw 8 AI+ Windows 11 gaming handheld device, powered by Intel Core™ Ultra processors (Series 2)  and an 8-inch screen, providing a smoother and broader mobile gaming experience.

MSI also announced the whole new Venture series laptops, redefining the combination of thin, light and powerful. Equipped with Intel Core™ Ultra processors (Series 2) and varieties of different size, from 14, 15.6, 16, to 17 inches.

“MSI not only brings the industry’s most comprehensive AI+ PC lineup but also introduces multiple new laptops and handheld devices designed for gamers worldwide,” said Eric Kuo, MSI’s Executive Vice President and General Manager of NB Business Unit. “We welcome global guests to visit the MSI booth to experience next-gen AI computing and exciting gaming products.”

Prestige & Summit: Leading Next-gen AI+ Business & Productivity Laptops with Intel® Core™ Ultra processors (Series 2)

At IFA 2024, MSI will first launch the industry’s leading next-gen AI+ business and productivity laptops, Prestige and Summit, powered by Intel Core™ Ultra processors (Series 2). Compared to the previous generation, the latest processor offers up to three times more TOPs , with integrated GPU, CPU, and NPU, it can offer up to 120 total platform TOPS of AI performance, capable of driving more AI software or services locally. Paired with comprehensive software and services optimized for the silicon from over 100 independent software vendors, it offers a more immediate and secure user experience.

Additionally, it has optimized over 500 AI models, making it the ideal platform for developing AI-related services. Beyond its leading AI performance, Intel Core™ Ultra processors (Series 2) also boasts an excellent energy efficiency ratio, resulting in lighter, thinner business and productivity laptops with longer battery life, such as the Prestige and Summit.

“Intel’s long-standing partnership with MSI has been instrumental in co-engineering the MSI Prestige and Summit. Harnessing the power of AI with the all-new Intel Core™ Ultra processors that redefine what’s possible in modern computing, these devices offer an unmatched balance of performance and energy efficiency. Together, we’re proud to unveil the next generation of AI PCs that will revolutionize experiences for gamers, creators, and professionals alike,” said Michelle Johnston Holthaus, Intel executive vice president and general manager, Client Computing Group.

The Prestige series laptops come in three sizes: 13, 14, and 16 inches. In addition to the latest processors, the entire Prestige series features ultra-light bodies, large batteries, and long battery life. For example, compared to the previous Prestige series, the entire Prestige series has upgraded to a longer battery life, all sizes can provide a higher productivity up to 20 hours in video playback and office productivity. Additionally, it has upgraded to a 5-megapixel webcam, offering higher-quality live streaming and online meeting capabilities. It is available for purchase in XX, with prices starting at £XXX.

*Tested with Prestige 13 with 1080p video playback and streaming. Results may vary by system configuration

The Summit 13 AI+ Evo, also part of the business and productivity series, now features the new Intel Core™ Ultra processors (Series 2), a lightweight body, comprehensive security, and the MSI Pen 2 stylus supporting MPP 2.6, making it the most versatile 13-inch flip laptop. It is available for purchase in XX, with prices starting at £XXX.

“Intel’s long-standing partnership with MSI has been instrumental in co-engineering the MSI Prestige and Summit. Harnessing the power of AI with the all-new Intel Core™ Ultra processors that redefine what’s possible in modern computing, these devices offer an unmatched balance of performance and energy efficiency. Together, we’re proud to unveil the next generation of AI PCs that will revolutionize experiences for gamers, creators, and professionals alike,” said Michelle Johnston Holthaus, Intel executive vice president and general manager, Client Computing Group.

Gaming & Business Productivity in AMD Ryzen AI processors: MSI provides different platform to fulfill all demands

At IFA 2024, MSI will showcase the whole new laptops with the AMD Ryzen™ AI 300 Series Processors, including Stealth A16 AI+, Summit A16 AI+, Prestige A16 AI+ and Creator A16 AI+. By featuring the latest AMD Ryzen AI processors, these laptops can offer 2.8x times more TOPs than the previous generation, which can optimize on AI computing power, enabling generative AI and large language models to run directly on the laptops.

The Stealth A16 AI+ and Creator A16 AI+ are specifically designed for gamers and creators. With the latest NVIDIA® GeForce RTX™ 40 series graphics, providing unprecedented computing power in a remarkably thin and light magnesium-aluminum Alloy chassis, enabling users to have a smooth and remarkable experience.

On the other side, the Summit A16 AI+ and Prestige A16 AI+ will also be shown on AMD Ryzen™ AI 300 Series Processors, featuring with MSI exclusive AI-driven software, MSI AI Engine and MSI AI Noise Cancellation Pro. The refined laptop design and the optimized AI-driven software make Summit A16 AI+ and Prestige A16 AI+ ideal laptops for the business environment. 

Claw 8 AI+: The World’s First Windows 11 Gaming Handheld with Intel Core™ Ultra processor (Series 2)

MSI’s gaming handheld Claw has been a market highlight throughout 2024. Building on its success, MSI honorably announces the world’s first Windows 11 gaming handheld powered by Intel® Core™ Ultra processors (Series 2), Claw 8 AI+, at IFA, once again capturing the attention of gaming handheld fans worldwide. This time, gamers are able to experience in person at the booth.

In addition to the next-gen processor’s improved energy efficiency, MSI has actively listened to user feedback and upgraded several hardware specifications accordingly, such as adding an additional Thunderbolt 4-supported USB-C port, enhancing the tactile feel of the LB/RB buttons, increasing battery capacity, and replacing the charger with a lighter wall-mounted charger. Claw 8 AI+ is expected to be the most advanced 8-inch gaming handheld in the market. After the official release, a one-month free trial of Xbox Game Pass will be provided, allowing users to enjoy the most popular AAA games of the moment. Please pay close attention to the subsequent release date.

New Venture Series

MSI has been offering different types of business & productivity laptops for a long time, and we are still expanding the blueprint. Building on this success, MSI is proud to announce the release of the new Venture series laptops, available in 14, 15.6, 16, and 17-inch sizes. The Venture series will be equipped with Intel Core™ Ultra processors (Series 2)  and features stunning 16:10 OLED displays with 100% DCI-P3 Color gamut coverage for true-to-life visual excellence.

Moreover, the Venture series enhance an overwhelming battery life that supports with 100W USB-C PD charging, providing endless productivity for the users. Featuring with MSI exclusive AI solution, the Venture series is able to fulfill any situation on and off work. The MSI AI Engine is able to toggle which options to be automatically adjusted by AI intelligence (incl. performance light, audio, visual).

All the above products are on display at MSI’s booth at IFA 2024. We warmly welcome global suppliers, channel partners, media, and visitors to come and give us their feedback. We look forward to your participation.

Detailed visit information is as follows:

Booth Number: H11.2-113

Booth Address: Messe Berlin Messedamm 22, 14055 Berlin, Germany

Exhibition Period: 2024/09/06 – 09/10 10:00 – 18:00

* Product specification, functions and appearance may vary by models and differ from

country to country. All specifications are subject to change without notice.

* *Copilot+ PC experiences are coming. Requires free updates available starting later this year. Timing varies by device and region. See aka.ms/copilotpluspcs

For high-res images, please visit:  https://msi.gm/S4FEB904

MSI Twitch:         twitch.tv/msigaming

MSI GAMING:    https://www.msi.com/

MSI Facebook:   https://www.facebook.com/MSIGaming

MSI Instagram:   https://www.instagram.com/msigaming/

MSI YouTube:     https://www.youtube.com/user/MSIGamingGlobal

MSI Twitter:         https://twitter.com/msitweets

Subscribe to MSI RSS Feeds via https://www.msi.com/rss for real-time news and more product info.

About MSI GAMING

As a world leading gaming brand, MSI is the most trusted name in gaming and eSports. We stand by our principles of breakthroughs in design, the pursuit of excellence, and technological innovation. Integrating gamers’ most coveted extreme performance, realistic visuals, authentic sound, precise control and smooth streaming functions into its gaming rigs, MSI frees gamers from tedious trial and error and pushes gaming performance beyond limits. The determination to surpass past achievements has made MSI a ‘True Gaming’ brand with gaming spirit throughout the industry! For more product information, please go to https://www.msi.com/

All rights of the technical, pictures, text and other content published in this press release are reserved. Contents are subject to changes without prior notice.

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